AWG's Advertising Policy

More on how we allow advertisements across our partner platforms.

Advertisements can appear on across our partner platforms in 3 forms:

  1. Display ads
  2. Sponsored content
  3. Affiliate links

Ensuring Quality

As part of ensuring quality, and to uphold the integrity and trust of our platforms, the following is prohibited:

*offensive material, including material that misrepresents, ridicules, or attacks an individual or group on the basis of age, colour, national origin, race, religion, sex, sexual orientation, or disability.

Ensuring Differentiation​

Those looking to advertise across AWG’s partner brands should know that we clearly differentiate advertisements from native content.

We believe that our readers should be able to quickly and easily tell the difference between our regular content and banner ads, sponsored content, and affiliate links.

Here’s how it works:

Identifying Our Banner Ads​

All banner advertisements deployed will clearly have “advertisement” written directly above them.

Example below:

banner ad example

Identifying Our Sponsored Content​

Any sponsored content that we publish will have a disclaimer directly at the top of the article page clearly disclosing that the content has been written by ourselves, but sponsored by a third party advertising partner.

This disclaimer can be seen below:

Identifying Affiliate Links & Content Containing Affiliate Links

Any content containing affiliate links will have the following disclaimer at the beginning of the article:

Any outbound affiliate links will clearly have “affiliate link” written directly above them.

Example below: